How long must the Manufacturer's Suggested Retail Price (MSRP) label remain on the vehicle?

The Manufacturer's Suggested Retail Price (MSRP) label must remain on the vehicle until it is delivered to the retail purchaser. This requirement ensures that potential buyers have access to important pricing information during the purchase process. The MSRP label provides critical details about the manufacturer's recommended price for the vehicle, along with other specifications, which helps consumers make informed decisions before completing a sale.

Once the vehicle is delivered to the purchaser, the transaction is essentially complete, and the information on the MSRP label is no longer necessary for the buyer's decision-making. Keeping the label on until this point protects consumers and ensures transparency in the sales process.